We've missed you

Mar 21, 2014

Attendance reminder card from the 1930s: Roundup.

Hooray for Portland, Oregon, gold division champion of Kiwanis International’s 1934 Achievement Contest.

The competition was an annual administrative ritual in the early decades of Kiwanis’ history. The reports encouraged club excellence by measuring service efforts, social activities … and attendance.

In those early years of our organization, meeting attendance was considered a vital indicator of a member’s commitment. “The  rst symptom of dropping out of a club is failure to be regular at the meetings,” warned Editorial Writer Roe Fulkerson in a December 1935 issue of The Kiwanis Magazine.

Clubs used several methods to entice members to meetings, including scheduling compelling speakers and awarding perfect-attendance certi cates. To assist clubs, Kiwanis International sold products, such as a “portable zipper case attendance and members ledger record system.” Among the most popular tools were attendance reminder postcards.
 Attendance reminder cards from the 1930s: Warm Up      Attendance reminder card from the 1930s: Man Power

For US$1, clubs received 120 two-color cards with 12 different designs and messages: “You’re dern tootin’. We missed you,” declared one of the cards with an illustration of a rosy-cheeked man blowing on a tuba.

Attendance reminder cards from the 1930s: Time Marches On     Attendance reminder cards from the 1930s: Don't Forget

Demand depleted Kiwanis International’s inventory, and two new sets were quickly produced. Displaying a moustache-pinching, foiled-again villain, one follow-up postcard advised, “Dash to the Kiwanis meeting, and let Non-Attendance Jack Dalton gnash his teeth in frustration.”

Click on the image below for a larger view of this page.

Attendance card ads from the 1930s

Attendance reminder cards from the 1930s: Report for Duty

blog comments powered by Disqus