Conduct a community analysis to ensure club projects and services are still needed and identify new initiatives the club can support.
You can download the entire paper version of the Community Analysis
- Evaluate the club’s current role in the community.
- Does another agency offer the same services?
- Are a significant number of people being served?
- Are positive public relations opportunities available to the club through its projects?
- Are members still interested in the projects?
- Does the community still value the projects as much as the club does?
- Invite club members to participate.
- Identify key people and service providers within the community.
- Key people include elected and public officials, advocates, religious leaders, and company CEOs.
- Service providers are those who offer services to the community, such as hospital personnel; health, human-service, safety, government, and law-enforcement agencies; child-care providers; and public-school officials.
- Divide the list to determine the name, title, address, and phone number of the most appropriate persons to survey.
- Conduct the survey by interview, phone survey, or written questionnaire.
- Make follow-up phone calls to those who have not returned surveys.
- Meet to review findings, compile data, and analyze findings.
Present findings and recommendations to board members.
- Attach statistics and resource materials.
- Weigh the club’s resources against the community’s needs.
- Eliminate impractical project recommendations.
- Prioritize remaining projects according to need, urgency, potential impact, club interests, community support, and resources available.
- Develop service-project and fund-raising recommendations for club leaders.
- Utilize information to help develop a three- to five-year strategic plan.
- Send findings to participants, including:
- A thank-you note.
- Project plans.
- An invitation to upcoming meetings or events.
- File results and review annually to keep club efforts focused on community needs.