Use these ACE tools to raise your community profile. 

By Tony Knoderer

Kiwanis clubs should take pride in their service. After all, improving children’s lives is one of the best things people can do. But when you let others know what you do in their community, something more than pride is at stake. 

The more visible your club and its service are, the more clearly nonmembers see what’s possible — and why joining your club is the best way to help make that possibility a reality. 

Kiwanis International has resources that can help your club raise its public profile. Take a look at these three Achieving Club Excellence (ACE) tools:   

  • Evaluate your impact. Start with an accurate sense of the difference you’re actually making. With this tool, your club can make an honest and thorough assessment of each service project and fundraiser. When you increase or expand your club’s impact, you also increase the number of people in your community with firsthand experience of that impact. 
  • Develop partnerships. When your club networks with local businesses, organizations and others, you create multiple avenues to prominence — from sponsorships for service projects and fundraisers to connections with key people in the community. This tool provides the steps to get you started. 
  • Celebrate success. Taking time to acknowledge the club’s work — and individuals’ contributions— makes everyone feel valued. And making your community part of the celebration can add to the excitement around your club. Use this tool to help determine when and how to celebrate with your community. 

Don’t forget: All these resources can be found on the ACE tools webpage, which includes other common concerns clubs face — and pairs them with the tools that help club leaders address them.