Use these steps to create an efficient club process for finding potential members.
作者:Tony Knoderer
Every Kiwanis member plays a role in recruitment. After all, inviting people to club meetings and events is something any member can do. But the strongest Kiwanis clubs support those efforts, making recruitment a part of club culture rather than a collection of individual acts.
If your club needs to start the work of finding and meeting with people — or needs to refresh everyone’s enthusiasm for it — Kiwanis International can help. We have five steps for creating an efficient recruiting process. Share them and start a discussion in your club:
- Develop “cold” and “warm” prospect lists. Your cold list will be made of people you don’t know. Your warm list will consist of people you have a connection with. Fill out index cards with prospects’ names, email addresses, home addresses, telephone numbers and any other information you feel is important.
- Assign teams. Teamwork is a successful approach to recruiting because it helps reach more people in more places, more quickly than individuals can. (And you never know who a prospective member will relate to better.) Remember to assemble your teams so each one has a mix of skills, personalities and backgrounds.
- Explore the “Community Survey” tool. Part of our suite of Achieving Club Excellence (ACE) tools, the community survey provides you with more ideas on what to say and do. (You can find more information about all the ACE tools in our club toobox.)
- Use the roster analysis worksheet. This downloadable resource provides prompts to help you think about people you know in various careers.
- Remind members why recruiting matters. Continuing inspiration is one of the most important resources for any club. From club meetings to casual conversations, help your fellow members keep in mind that the larger your club is, the more connections, ideas and skillsets it has — and the more it can do for kids in the community.
Together, the steps above are a way to plan the work of recruiting. After that, your club can start working the plan. And we have tips for that too! In fact, they’re all in a handy, one-page resource available for viewing or download through our Build. Nurture. Retain. page. You’ll even find tips and tactics for making meetings with potential members successful.
Want to find even more ways to grow your club? Check out our set of club-strengthening resources