If you haven’t used our membership program, here are five steps to get started.

By Tony Knoderer

Kiwanis International’s Two For Two program continues to help Kiwanis clubs grow — through teamwork, accountability and even a little fun. In fact, our data shows that clubs using Two For Two have added twice as many new members than clubs that added members but didn’t use the program.  

Two For Two offers a simple concept: Each month, two current members invite two potential members to join. Of course, there’s more to it. But it’s easy to get started. Try these five steps: 

1. Commit to your club’s growth. Membership growth is not a onetime campaign or event. It’s a continuous club operation. Inspire your club to make that commitment — because it will ultimately help more kids in your community.  
2. Download the program guide. The Two For Two guide is filled with information and ideas: who to approach, how to approach them, ways to identify prospects and more. Cards help you follow through on contacts — and they also offer suggestions. Use the back cover to track your club’s progress.  
3. Spend a club meeting working the plan. Identify two club members to reach out to two prospects for each of the next several months. Members who work in pairs can support each other and reach more people more rapidly. Refer to the Two For Two guide for help identifying people and personalities your club may be missing.  
4. Reach out. When recruiting, make an appointment to talk to potential members — rather than “cold calling” or simply showing up at their location. Ask for a date and time.  
5. Meet with a prospect. While discussing what Kiwanis is about, focus on impact. Potential members need to know what you do, how you do it, why the community needs them and where they can immediately fit. Then invite them to join your club!  

In addition to the program guide, you’ll find other resources and information on the program’s webpage. Just go to kiwanis.org/twofortwo. 

And check out our blog for posts and videos with membership tips, success stories and more! 

In a Malaysia club, personal and professional growth add value for members. 

By Destiny Cherry

The Kiwanis Club of Visionaries (KCV) from Petaling Jaya, Malaysia, is adding value to membership — and redefining the traditional member experience. In collaboration with the Kiwanis Malaysia District, the newly chartered club has launched a monthly initiative: professional development and networking sessions titled “Kiwanis Malaysia Networking.”  

These sessions are open to all — members, prospective members and guests — to create a platform for community connection and an opportunity for increased Kiwanis visibility.  

Combining service with professional and personal growth opportunities is part of the club’s vision for its mission and its membership, says Adrian Ung, the club’s 2024-25 president.  

“The networking and learning series is our way of staying relevant to today’s professionals,” Ung says, “while furthering the Kiwanis mission of service to children and communities.” 

Each networking session is thoughtfully crafted to ensure interaction, engagement, meaningful connections and diversity of professional backgrounds. Past events have featured local entrepreneurs, authors, career coaches, business leaders and more — each offering practical takeaways and an interactive Q&A. 

The results have been evident, Ung says. Members feel proud to host impactful community sessions, which strengthens their engagement and commitment to the club, while guests have welcomed the fresh approach of blending service with professional development. This angle also has helped attract individuals excited to belong to a progressive club. 

Does your club want to establish a similar initiative? 

“Start simple but focus on quality content,” Ung says. “Invite speakers who can both inspire and connect with the audience. Keep the format interactive, not just one-way talks. Use the events as a bridge for membership recruitment and engagement.”